VENTURE CASE
x
x
Purpose:
- a new social commerce network, focusing (first) on Chinese users outside China
x
x
x
Chinese consumers will constitute the biggest consumer market in the World in 2027
Step 1
Dangdi is first targeting Chinese diaspora users
(60M Chinese people living outside China)
Step 2
..and will then attack the 120M Chinese outbound tourists
(“the big spenders of the coming decade”)
Step 3
and then connect the 180M cross-border shoppers
(virtual tourists inside China)
... by providing local news, -lifestyle information, -services, -communities, -recommendations, -experiences and e-commerce
- in one comprehensive platform
dd
dd
-> DANGDI (当地) means "local” in Chinese and relates to anything exclusively belonging to a particular city, country, or region outside China
dd
KPIs
The DANGDI MAGAZINE has already reached
420,000 readers
(including 86% of all Chinese in Denmark)
Building upon this
proof-of-demand
- Dangdi is now preparing to add a mobile platform that merges
community + e-commerce + travel
In partnership with Deloitte Ventures
- we are conducting a bridge investment round
Goal = reach 1000 DAUs
ddd
Asymmetric risk/reward
Projected DAU/MOIC underpins a strong risk/reward ratio
ddd
Opportunity
- Dangdi represents a unique opportunity to capture a big niche market and obtain a monopoly
d
d
d
“Competition is for losers” - Peter Thiel (Zero to One)
d
